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Since financial crisis happens, although American wine consumption still maintains,rise, but growth basically appears in in low end product area, 25 dollars / the experience of high-end bishop sales volume of bottle above glides considerably.

High-end wine sells be thwarted

Cereal of your accept handkerchief and the high-end bishop of county of Ma of all alone Nuo produce this one current situation business is immersed in sale predicament, force them to depreciate or seek other sale channel. The brewery that a few experience inflict heavy losses on must hang out his shingle even sell. “Short-term in light of, the M&A(on the market namely MergersandAcquisitions is amalgamative with buy) the activity will increase possibly considerably. “ MikeJaeger of WilsonDaniels company president says. This company major servicing is high-end wine sale and plan.

The sale of charity of bishop of accept handkerchief cereal that not long ago holds raises fund in all 5.7 million dollar, and was as high as 10.1 million dollar last year.

Before, the United States experienced the prosperous period of high-end wine. Be in last slump period, high-end wine city did not encounter such coast, and American wine city also did not achieve current grand occasion in those days. “Ever had experienced so big market to fluctuate without the person. “ ClaudeBlankiet of boss of brewery of BlankietEstate of business of high-end wine production says. Battalion receives this brewery this year dropped 40% .

JonFredrikson estimates industry adviser, this year first quarter, american bishop total sales volume relatively on year the corresponding period grew 5% , but 25 dollars / the product sales volume of bottle above price dropped 12% .

As the aggravation of financial crisis, the consumptive behavior of consumer produced change, forced a lot of shopkeeper and jobber to reduce amount of high-end vinous replenish onr‘s stock. Although they are willing to sell high-end wine, also often ask very big discount, final also marry again reachs this one discount on consumer body. Overcome in the much Mi Ni that is located in Lincolnwood (Dominick ‘ S) interlinks a supermarket, the price reduced happy bishop of beauty of GundlachBundschu2005 a particular year recently 30% , to 23.09 dollars / bottle.

But this kind of income that depreciated to affect brewery badly substantially, also did not restore original price bring difficulty to its. “If a wine is abrupt,fall from 90 dollars 50 dollars, where is the price that how returns 90 dollars again then? “ the ElliotStern of company of SortingTable of accept handkerchief agency says.

To high-end bishop, high-grade dining-room is one of main sale channel, and go out as American of repast decrease, sales volume of bishop of dining-room high end also is affected. Morton ‘ S chain dining-room changes winelist recently with 60 dollars, the bishop that 70 dollars give priority to. “Our most client won‘t nod 200 dollars, the bishop of 300 dollars. “ vice-president TylorField says.

Brewery seeks market break out of an encirclement

This kind of situation also makes a lot of production business change sale strategy. Be located in Shenghele to take (the Duckhorn bishop company of StHelena) raised “ brew Shi Wanyan “ frequency, in order to attract high-end customer. Cain brewery allows a client to buy wine in dining-room talking cup.

Agency also reduced high-end alcoholic drink order goods. Group of bishop of California agency Henry sells wine sort from 3 a year ago, 600 decrease 3 current, 000, fredReno of this group president says, the is California more high end brand that cut down.

Analytic personage says, glide in economy period suffer achieve the most serious is those nearly 35 years build, lack a brand famous place of business of spent domestic type little wine. Place of business of a few new wine begins additional monarch path, use the shift of new-style network sale such as Facebook and Twitter to attract customer. Rutherford wine place of business begins to try to contact new customer directly with these means 3 years ago oneself, sales revenue grew 40% this year. RobinBaggett says one of its collaboration operator: “The profit that such doing depends on needing to share profit with agency. “The profit that such doing depends on needing to share profit with agency..

The industry analyses a personage to say, in 15 years before this, wine of American high end experienced flying growth. Because accept handkerchief cereal and county of Suo Nuo Ma are most scale of wine place of business is not large, do not need to bear the cost of a large number of employee, because this is in this crisis, won‘t have place of business of too much wine suspend payment. Dan Dasheng produced business to all appear to cut down the member of persons employed considerably, like Kende Jackson brewery (Kendall-Jackson) scale cutting down the member of persons employed is as high as 12% , the group also announces Fusiteji will cut down the member of persons employed 120 people.

City of wine of high end of financial crisis United States

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The whole world is the greatest group of fine time of United States of houseboat operation business (Carnival Corp)18 day released the fourth quarter (end on November 30) money newspaper, company profit glides compared to the same period 48% .

Fine time group realizes gain in this money season 193 million dollar, close every gain 24 cent, company of the corresponding period realized gain last year 371 million dollar. The company realizes battalion to receive 3.21 billion dollar in this money season, this one value was the corresponding period last year 3.3 billion dollar.

In this money season, international crude price glided 15% , this makes the outstanding achievement of fine time group good at wall street anticipate. Accept Shangmusen – a few analysts that Reuter investigates ever predicted fine time group is in before this this money season every gain 20 cent, battalion receives 3.2 billion dollar.

Fine time group hopes to be in 2010 season of the first money 8 cent reach every gain 12 cent, and the analyst anticipates to this numerical value is 17 cent.

In Zhou Wu‘s stock market, share price of fine time group drops 1.14 dollars come 32.22 dollars, drop for 3.4% . Fine time group predicts 2010 money year every gain comes in 2.1 dollars between 2.3 dollars, to the anticipation of this analyst numerical value is 2.28 dollars.

Carnival Corp, q4

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French champagne organizes branch of ChampagneBureau United States to say, this year January ― in August, volume of import of American market champagne drops 41.2% . The United States is the market of spending of the 2nd big champagne beyond division country, this is meant this year the champagne town of military importance such as Reims, Epernay keep long in stock large quantities of goods in stock.

Below this kind of circumstance, champagne is forced to reduce social status ceaselessly, consumer has an opportunity to drink the champagne with low price. Although economy has had sign of get warm again after a cold spell, the consumption that people tastes to costly wine still very careful.

The export manager Jean-BaptisteCristin of brand of two big champagne says Salon, Delamotte: “Champagne has dropped to 35 dollars in American price, as about the same as European market, and the champagne price of American market approached 50 dollars last year. And the champagne price of American market approached 50 dollars last year..

Of course, be not all champagne to be in depreciate, attentive consumer can discover, not only those not famous products that do not have a particular year, a few well-known trademarks also lower social status in succession. 1997 portion Salon champagne and price of champagne of LeMesnil-sur-Oger Bai Zhongbai originally the price is as high as 500 dollars / bottle, and low however on the goods shelves of area of California san Francisco bay to half price. Newest appear on the market price of champagne of crystal of portion road easy princess also fell to 5 years to come 2002 nadir, still be less than 200 dollars.

Nevertheless, these high-end champagne still are not average consumption to be able to bear, but for the connoisseur to know all about the goods, these price enough make a person surprizing. Company of D&M wine hard drinks do exactly the opposite however, go up champagne of paean emperor card to 50 dollars / bottle above. The brand such as 100 Yue is in Luo Lan financial crisis promoted the price considerably in the begining, after this sale nots allow all the time hopeful. Businessman of a few champagne sells at a discount champagne of expensive a particular year greatly, and give however without champagne of a particular year raise price. If portion paean is pink 2002,champagne retail price is 65 dollars, differ what be as high as 60 dollars with price without product of a particular year with the brand very few.

Cristin says, with respect to Salon champagne character, export every year about 8, 000 bottles, its fixed a price to reflect market demand directly. The product that has exported needs to be digested in the market, must depreciate so. However, what differ with other bishop is, very old rate included its brand form in the price of champagne, come from this say, depreciating is adverse to its.

The company of bishop of large shopkeeper K&L that is located in san Francisco (K&LWineMerchants) says, its are famous champagne brand sales volume in January ― sales volume will drop in August 44% , and the FranckBonville that its import directly, Tarlant famous spent inferior champagne brand sales volume to grow 11% however.

Champagne United States

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1.201 years bishop price will continue to drop, it is the price no matter the alcoholic drink of high-quality goods California that bishop of ground of straightforward of costly Boerduo, suddenly or need order, be unavoidable to comply with this one trend. Price of vinous of Italy, Spain, Chile also can drop along with market level.

2. is online buy vinous person the meeting is increasing. Consumer may log onto such as Wine-searcher.com or such Vinfolio.com website, be the same as a vinous price quite, undertake a choose and buy again next. In fact, bishop differs in the price inside each inn very big, for example: The wine that be the same as a paragraph makes work inside an inn 40 dollars one bottle, another inn may mark a price 75 dollars. In addition, hypostatic store is main still with the bishop gain with relatively cheap price.

3.Amount of bishop rich guest increases, great majority of content of guest of this kind of rich is rich advocate the 15 dollars that recommend content to exceed a value are the following a bottle product. But answer as the reader vigilant the origin of these content is reliable.

4. California bishop will must consider wine system precision of plump, wine is tall and the style that is full of oak flavour, because produce business to think, most American likes the product of this kind of complex gust. The problem is this kind of bishop medium cheap taste Chinese bishop website to feel evenly normally not beautiful, after drinking a cup, also do not want to drink the 2nd cup again. Because California brewery always uses the berry make wine of excessive maturity, next its the Chen Fang in bucket of park new oak is too long.

5. as the market progressively saturation, the new-style bishop that comes from South America, hamster will gradually disfavor, in last few years Greek, Portuguese begin with Brazilian bishop arisen, but, unless they maintain low all the time, also won‘t obtain otherwise how old development.

Brewery of 6.201 years of New Zealand get into trouble. Although consumer likes New Zealand wine the sort of full-bodied fruit fragrance, but because produce per year a quantity nearly too big, exceed requirement far, because this is superfluous the crisis is inevitable. In addition, a lot of wine confuse class of vinous of hope New Zealand to be able to promote further.

7. champagne sale status also nots allow hopeful. On one hand because champagne value is serious deviate value curve, price of a lot of products exceeds 100 dollars, bubbly wine is cheap and fine on the other hand, the market locates essence of life allows, gradually nibble is worn champagne market share.

8. High-grade cafeteria will be symbolistic purchase a few high-grade wine, go till financial storm, consumer no longer after grudge spends Qian Zhi, just can restore before management mode. More new restaurant can introduce the alcoholic drink of essay card high-quality goods of world each district, sell with reasonable price.

9. is polluted to prevent bishop happening stopper, be oxidized, more production business will use screw cap to replace cork. In fact business of a lot of brew does not wish to change the reason of screw cap, it is the quality that fears the client looks down upon their product.

10. this year, american can consume more 10 dollars are the following the bishop of price. In addition, china will be this kind of bishop most potential market.

Wine industry grows a trend to forecast

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Company of elegant Shi Landai announces quarterly profit to rise 62% , cosmetic of this main profit from consumes city talk to restore, the sale that makes be as long as one year drops situation be able to check, the company reduces expenditure at the same time.

 

Elegant Shi Landai “ Fuchsia Now “

The profit that announces this unexpectedlies higher outside, because elegant Shi Landai had expressed on January 20, up to the 2nd quarter December 31 sale outstanding achievement will be exceeded early before anticipate, it expresses to expect every profit at that time will be 1.23 dollars to 1.3 dollars, sales volume rises 10% to 11% , recombine expenditure to will decrease considerably at the same time.

Quarterly profit rises to 256.2 million dollar or every 1.28 dollars, the 158 million dollar a year ago mixes prep above every 80 cent, turnover grows 10.8% to amount to 2.26 billion dollar.

The economic analyst that interviews before Thomson Reuter anticipates gain can amount to every 1.21 dollars generally, sale amounts to 2.24 billion dollar.

Before the company is early successive 4 quarters are recorded so that the sale drops, its growth comes from recently up to the sale quarter September 2008.

The Asia with outstanding achievement driving profit from sells growth, the expressional prep above of new product and airport business shop and United States anticipates. At the same time the company reduces the expenditure that waits for a domain in advertisement, last in economy low the attitude that the choice when confusing maintains careful.

Elegant Shi Landai

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