Of 2009 autumn winters advanced and custom-built take week past before long, the message that Christian Lacroix of advanced and custom-built fashionable dress goes bankrupt returns old brand to did not cool, what the news that a Jing explodes caused fashionable circle is amazed. On July 27, chinese daughter installed Yue of heart of brand Yi Fu to refer the contest of Christian Lacroix to purchase proposal in France, it is 3 contest that be seleted buy one of companies. If contest pats a success, yue of Yi Fu heart will obtain Christian Lacroix to be in big China area (chinese mainland, Hong Kong, Macao, Taiwan) brand perpetuity. Change and of character, christian Lacroix will be afterwards Pierre Cardin (Ka Dan of leather Er · ) , Hummer (bold horse) later, another luxury old brand that is bought by the Chinese…

The enterprise is in Chinese mainland to stride to the extravagant brand that owns world-class, to them, if short-term inside cannot make give a brand, so, buying is a not quite bad choice probably.

Bold horse is bought in vacating, civilian look forward to buys Ka Dan, zhejiang enterprise buys Italian houseboat Dalla Pieta… enterprise luxury is in Chinese mainland to stride to the luxury card that has world-class

Be opposite year of sale 15 billion dollar, marching toward the biggest luxury market for, the world-class luxury brand that when can own mainland is the problem of an awkwardness letting a person. No matter be to stand in the footing of ethical self-esteem or real business interest, people believes China should own his luxury brand, and, had jumped over more quickly.

A bit more hopeful the ground looks, ever built a Guo Songqing to spend Ming Xuande‘s Chinese, do not lack exquisite skill, the extravagant brand that owns oneself is the problem of time only. The key depends on patience. Of a brand build need to be accumulated for long with burnish, impatient enterprise had waited not as good as, to them, if short-term inside cannot make give a brand, so, buying also is a not bad choice probably.

Of not poor money buy

Bold horse is bought in vacating, civilian look forward to buys Ka Dan, this is recently the incident that two picket provoke an eye. In the homebred car brand before this, only strange luck, auspicious, Chang‘an, China waits a few in low end brand, bought bold horse to enter high-end range at a draught. Though buy later, bold horse still is bold horse of the United States, move domestic a future life impossibly also to produce, anyhow braggart moment is OK nevertheless cry out, the droit of that brand is a Chinese.

In China Ka Dan of already downfallen leather Er · also should sell, the price is not allegedly low still, 200 million euro. This once is in China the brand with illustrious prestige, nowadays almost be reduced to poverty arrives the degree like brand of villages and towns, if will talk with respect to Chinese market, it has calculated really do not get luxury.

Brand of luxury of Chinese blood relationship

brand · Chinese · horse · luxury · not

“2009 21st Century Deluxe Report “ by leader of Chinese business newspaper “ 21 centuries economy reports “ hand in hand famous market studies the whole world group profit general alls alone (IPSOS) , Fudan University – vogue and combination of luxury administration project initiate Bokeni, it is to be aimed at with “ 21 centuries economy reports “ core reader group the activity of high-end consumption survey of the personage of business affairs of Chinese high end that is a delegate.

High-end consumption, the men and women has not

“2009 21st Century Deluxe Report “ show, in crowd of business affairs of Chinese high end the male still holds main proportion, among them 25 1/4 what take public figure of business affairs of all high end about to 29 years old of crowds. This makes clear, be in China, personage of high-end business affairs is tending young change.

In light of the proportion that holds income from expenditure, woman customer will spend income 3 use at purchasing luxury into above, consumer of male of apparent prep above. Additional, year income is 30-50 on the consumptive scale that the consumer of 10 thousand takes income in luxury apparent also prep above year income is in the person be visited of 500 thousand above. In light of the information that pays close attention to from these crowd place, the female pays close attention to the information of fashionable respect more than the male, year income in 30-50 the young business affairs personage of 10 thousand should compare year of income to pay close attention to vogue more in the person of 500 thousand above. These newly emerging force are the active power that at present Chinese luxury market consumes. Additional, we can discover personage of male business affairs pays close attention to more than the female to the information of respect of finance and economics. Year income compares year of income for the crowd of 500 thousand above in 30-50 ten thousand crowd is opposite the attention that the information of respect of finance and economics throws is spent taller. Personage of business affairs of male and female also has clear distinction on luxury hobby. Watch, gem, the car is personage of business affairs of most high end is necessary article. In each luxury category, the person be visited that has 86% thinks watch is a kind of necessary article. And no matter be to be,regard business affairs arrange with as medium gift, “Watch “ it is unique first selection. For the luxury category that buys from sex of male and female, the male is in luxury in each category to “ watch “ the preference is spent highest, and to other the luxury of each category is not like a female so preference. And the female wants man of apparent prep above to the zealous degree of luxury.

Data origin: Beneficial general alls alone (Ipsos)

Luxury consumption tends reason

Investigation of personage of business affairs of second high end is here medium, what the person be visited that has nearly 60% considers morely when choosing luxury is “ the trademark is well-known degree “ and “ design a style “ . Additional, we can see current Chinese customer is in the consumption of luxury side also more tend reason is changed. The customer that 3 become above is buying consideration element respect, unified exam Lv “ the sexual price of the product is compared “ and “ of the product practical “ .

Just enter Chinese market in luxury when, people more it is to use “ the price “ whether is will measure this product luxury, whether am I to need to buy this product to foil myself. And personage of present Chinese business affairs has regarded as to measure a level basically the price no longer, they throw the line of sight morely in brand culture and product itself these two respects. From the point of the purpose that consumes these luxury, because admire the brand culture of this brand to just buy this brand,the person be visited that has above of half the number is, and most consumer thinks these brands can reflect its individual savour. The brand culture that this means these brand place to include has received a kind of explanatory note in consumer group. On the choice of the place, when overseas is away on official business, most person can buy luxury, and the consumptive place that Chinese Hong Kong becomes personage of business affairs of most high end to choose, 68% what take all consumption place about, french Paris, chinese Shanghai and Beijing, american new York, italian Milan and Japanese Tokyo also have certain proportion. Because consumptive pattern of the Chinese is to belong to deposit consumption, shift to an earlier date with the habit of Euramerican country sexual consumption still is existing essential difference. Accordingly, erupt in this when financial crisis, the business affairs public figure that did not give China brings very strong crisis sense. Additional, second banking crisis is here medium, RMB exchange rate still shows strong trend, appreciate increasingly, this also is to bring about the expenditure of the luxury market that leaves China in uptodate circumstance to be shown directly firm in the main reason that has litre of appearance. 4 become the person be visited of above was to increase to luxury buy an amount. And also be the financial crisis because of this erupt, each luxury brand for active spending market, its more sales promotion activities also drove the domestic consumer spending in luxury side advantageously directly.

Data origin: Beneficial general alls alone (Ipsos)

The happy index of high-end crowd

Personage of most high-end business affairs feels he is happy. Year income is 76 minutes about in the happy index of the business affairs personage of 500 thousand above (full marks 100) , this number is in year of income for 30 ～ 68 minutes are in the business affairs crowd of 500 thousand.

Will look at present, “Read “ , “ drive oneself swim “ and “ shop “ it is personages of these Chinese business affairs compare tendency ground to use easy the means method of alleviation untangle pressure. “Read “ for, it is paid attention to more is the atmosphere that builds a person, the space that can let you have an ego goes complementing of nutrient, ego examine, can let what oneself have an ego rise thereby. And “ drive oneself swim “ what pay attention to more is a kind with the intimate contact between friend and family member, go building the close affection between person and person. But as a result of time with etc the limitation of all sorts of element respects, although “ drive oneself swim “ it is a kind of when they like most means that uses untangle pressure, but the rate that can participate in is not high. Will integratedly look, “Shop “ the main medium of communication that had made them use untangle pressure, this also is the main reason that market of facilitating China luxury falls to still can present prosperous picture in uptodate state. “Successful on the job when him reward a victorious army “ it is current personage of this group of business affairs most the viewpoint of approve of. Next, they also more expecting is to be full of close affection and friendship in his life. And, the circumstance of these parties also can give them to bring business chance on different level. In the meantime, we also can see “ buy old brand to also can bring contented sense to this group of consumer “ , this kind is satisfied also is a kind of affirmation that to oneself the job becomes fruit and social class on one hand. On the other hand, also be the motivation that they continue to advance and fountainhead.

Data origin: Beneficial general alls alone (Ipsos)

5 kinds of luxury consume a crowd

Basis “ 2009 21st Century Deluxe Report “ the conclusion with qualitative Baconian survey: Personage of business affairs of Chinese high end is in luxury consumption process gradually with group group turn fashion division. Among them, with “ the faithful love of luxury person “ the crowd that is a delegate appears piece: Sensitive to luxury brand, the preference shows off a gender strong, be willing to share the trait that experience and experiences with friend and the person all round. “Hope oneself figure can achieve client and society approbate, be in centrally to the understanding of luxury the famousest with the strongest luxury brand “ etc idiosyncratic be in centrally “ the follow person that luxury consumes “ in.

On the other hand, crowd of high-end business affairs also slowly fractionize gives relatively mature group group: “The reflection of luxury person “ . This group behaves for “ the brand that favores low-key, connotation to abound and design brand loyalty spend taller, can affect the crowd all round at the same time: Friend, colleague and business associate “ . Of course, relatively ambiguous to consuming a concept “ the sluggish of luxury is latter “ also occupied quite scale. Very few to luxury brand understanding, right luxury consumption maintains the pattern with suspicion and negative attitude, practical preference, the demand that feels to the design is very low the biggest characteristic that this is this part crowd. Be born in 80 time the following “ the Cenozoic Era that luxury consumes “ it is the backbone market after Chinese luxury consumes 5 years. They are mixed to vogue and luxury brand popular information is very sensitive; Consumption of perceptual, actuation sex is relatively global; Pay attention to consumptive experience and the pleasure that own beloved and extravagant brand.

Luxury consumes as traditional as China value

Qualitative survey still shows: Luxury consumption and Chinese traditional viewpoint of value have conflict, but at present Chinese viewpoint of value is not traditional viewpoint of value any more, the system of new viewpoint of value that developed however. So luxury consumption is to be approved in system of new viewpoint of value, encourage even. Because own extravagant brand,representing success and outstanding character. And, this kind of idea is changing the way of life of contemporary Chinese, especially the lifestyle of crowd of business affairs of Chinese high end. They more the life with high quality pursuit, pursuit society and all round the crowd is approbated to theirs.

Article of Jie of Liu of reporter of engage by special arrangement of Hu Ying of our newspaper reporter

Deluxe Report

affairs · brand · business · Chinese · luxury

“Shanghai beach “ dress

“Shanghai beach “ was taken a fancy to by group of peak of Swiss all previous 2000 and buy, it makes the Chinese extravagant brand of global No.1. In Deng Yongqiang times, although “ Shanghai beach “ in Europe brownstone already had name quite, but its the amorous feelings that selling a site still is old Shanghai only, basically do not have clear market fixed position, what does the client like, what does the company produce. Kadeya is had however below Dan Lifeng banner, ascend dragon of happy road, count, 10 thousand treasure to wait for a batch of luxury brands, fostered the senior administrator that has attainment quite to luxury more very much, common says “ hold dish of hand “ , it is them very mature mechanism belt was entered “ Shanghai beach “ , promoted a brand value step by step, final will “ Shanghai beach “ the summit summit that sent luxury.

In buy “ Shanghai beach “ hind, group of all previous peak begins to study a client, be located in target market 25~50 surely year old in good-paying person, be in original men‘s clothing and younger series were added on the foundation of female outfit, formulated long-term development strategy at the same time. On this foundation, they inputted stylist of a lot of wests, right “ Shanghai beach “ made be packed brand-newly and be transformed, make its dress no longer constrained at the detail with inherent Chinese style, inducted the newest element of fashionable dress of a lot of international however, by style of former dinkum Chinese style change is match well of Chinese and Western. Brand creativity has the details advantage that comes from Chinese culture already, have again come from world each district the new element of different culture.

Nowadays “ Shanghai beach “ , although go up to appear again and again in dress the word of double happiness, Pisces, the Eight Immortals in the legend, age, types of facial makeup in operas pattern that has special meaning, your the each place detail that each piece goods tastes is containing to make each country client heart gallop the Chinese detail of be charmed, but its cut out Western-styly, with makings and design, and more the fashion colour colour of internationalization is tie-in, “Offer to the client can be in what can wear why when the Tang Dynasty outfit “ already became “ Shanghai beach “ distinctive concept. To as Shanghai beach the transition of fashionable brand succeeds, the client is accepted degree will taller and taller, popularize the brand other country at the same time, at present “ Shanghai beach “ there had been 17 brand shops in the whole world, wait for urban set up shop in Milan, Tokyo even next, and the plan expands this number 30 inside 2 years.

Beach of Chinese luxury Shanghai

beach · brand · Chinese · client · Shanghai

News agency of American Peng rich will report on December 10, london designs advisory Taylor – Bululei says, european luxury brand changes design grade to cater to Chinese market, risk lose mana and the danger of aloof Europe consumer.

Came 7 years in the past a lot of brands were added on the design of the handbag a few bite the paillette that dingdong becomes

Bululei says, came 7 years in the past, on the design of a lot of brands in the handbag “ added a few bite the paillette that dingdong becomes, the zip that adds brightness on shoe and belt are buckled, these and the aesthetic standard photograph previously go very far, “A few companies are being rolled out European the product that touchs far from. “ the takes an error in Chinese market trademark that Bululei rejects to point out he thinks.

Bululei says: “Develop through be in Beijing and Shanghai numerous this kind of retail trade Wu, you score rich and generous gain very easily. “ but he says to already saw a lot of “ in superior quality card encounters awkwardness in Chinese market. How are they done? This is forever interesting disturb problem. This is forever interesting disturb problem..

In China in luxury brand heat sells before, european brand “ pay attention to craft more, can use distinctive coriaceous production handbag and shoe. “ the oversight to grade and the rough-wrought product that are aimed at Chinese market, can explain why luxury brand is the United States and Europe to encounter predicament probably.

Luxury China market

brand · Chinese · luxury · market · says

Did not think of world rich can have not been held, shanghai already drew the look of the whole world. This city all along makes stylist infatuate, arrive from Gaultier Armani, all without exception is “ Shanghai train “ honorary passenger, and a Chanel is outstanding old show is opened likely new round Shanghai agitation. According to “ female outfit daily “ divulge, john Galliano is made on Karl Lagerfeld Shanghai low-key Shanghai showing a body films inside beautiful same Zhou Zhi advertisement, this action is it possible that the set that implies another above sea to be inspiration?

Giorgio Armani, 2009 2004, the beach outside be being accompanied of 3 flagship store kick off, armani comes to Shanghai first. This paragraph of itinerary report is in the hand-me-down series second year: Silk sleeps pants, chinese style is buckled and sector vanity.

This year first Chun Xia subdued series surely 2009 in, armani follow the same old disastrous road, with one whole set Xiang Yao is far “ Oriental Paris “ tribute. The indispensable Chinese element everything needed is ready such as printing of tassel of auspicious cloud, folding fan, peony, the bottom of a trouser leg of the cuff of coat, trousers has the arc that becomes warped on the move to bend a hook, paillette of He Yaguang of pagoda shoulder dress grows the inspiration of skirt to come from screen and lacquer vase respectively.

Chanel, 2009

Of Karl Lagerfeld “ Paris, Shanghai “ look suddenly under not Shanghai, the maritime amorous feelings that the military uniform element that appears for many times and Vietnam bamboo hat let be highlighted not quite originally appears more force is weak. Fortunately stylist said early, this series is the Shanghai in his imagination only, is not true Shanghai. Mail construction meets clipper-built outline, it is the dialog that is military forces tomb figure and cheongsam; Tweed jacket used aureate crochet, some appears with turndown form, dress to Chinese tunic suit. In addition, the combination of red and green, and red and bronze combination, also have Chinese distinguishing feature quite.

Jean Paul Gaultier, 2001

In Gaultier Qiu Dong subdued series surely 2001 in, stylist showed him to be opposite of Chinese style dress unscramble and transform. He took such name to work: “Chinese night “ , “ Fu Manzhou “ and “ Shanghai express “ . The perspective of Gaultier not Shanghai of bureau be confined to, give him the inspirational royal dress that still has China and military uniform.

If clear dynasty does not have ruined — if,just say — so the later generations of Ci Xi He Wanrong can fall in love with this series very likely: Jacket of the broad leg pants with agile line, suit and leather long gown, delicate paper-cut hollow out, dragon form is inwrought, a large number of skins are careless, still the Chinese style that be derived by the cheongsam and comes is gotten, open fork and design of inclined front of a garment high.

Dior, 1997

In the stylist that confuses Shanghai in this feelings of the masses, john Galliano is most devoted to a archetypal that. The Dior maiden show in him — Chun Xia subdued series to go up surely 1997, be mingled with of 3 improved cheongsams is between outfit of tribe of equestrian a place of strategic importance and New Look, especially conspicuous. Nicole Kidman is worn among them one attends in those days Oscar prize-giving ceremony, be acted according to to be fashionable dress God between one night.

After one season series of Qiu Dongcheng garment is flat 1997 greet to acting 1920 Shanghai. Model resembling is what go from inside old calendar is general, wear tighten asphyxial tall forked cheongsam and long skirt suit, wave in the wind lingeringly the ground, twist from hall of Shanghai singing and dancing directly into Parisian red mill.

Shanghai

Chinese · dress · not · series · Shanghai

A field of Liu foreign country is advanced and custom-built release beautiful

Liu Yang of domestic famous stylist just finishs his field in home is advanced and custom-built release beautiful, that evening 10 order achievement and the price that do not poor make him sturdy oneself judgement: Chinese high the latest fashion is custom-built have atmosphere. In fact, value China advanced and custom-built of this industry is the kimono of native land stylist such as Liu Yang not just outfit brand, the international brand such as Chanel, Armani also with its fascia is advanced and custom-built march Chinese market. Industry is forecasted, high the latest fashion of China custom-built or climate will be formed inside 5 years, of international brand enter will form one big challenge to native land brand, and the standard is short of break, space of notional abuse, profit is the main problem that affects this domain duration.

Be faced with international custom-built front challenge

According to world luxury association newest data shows, total of Chinese luxury spending already took the whole world 27.5% , future will take the first place that global luxury consumes 5 years. And relevant data also shows, size of advanced and custom-built market get on 100 million yuan probably.

Armani is high-key enter advanced and custom-built area Shanghai

International brand in succession of layout China market lift, showed China is advanced and custom-built have very big market really. Among them, armani is high-key enter advanced and custom-built area Shanghai; Great Master of Parisian fashionable dress pulls boast to also bringing his value the Chinese art gallery that the high the latest fashion of 1 million euro walks into Beijing.

Great Master of Parisian fashionable dress draws praise last advanced and custom-built show

High the latest fashion is custom-built

advanced · built · Chinese · custom · high

Because value the domestic luxury that high speed grows to consume the market, fund of China of Chinese larch capital just announced to finish top class to home luxury group of agential boast Lai (Hong Kong advocate board: 0970.HK) investment, chinese larch becomes the 2nd large stockholder of boast Lai, occupy 14.9% .

Boast Lai group marched 2008 luxury representative business, luxurious car acts as agent to include Laosilaisi below the banner, 利 , Lanbojini and cloth add guest enlighten, richard Mille of rare wrist watch, DeWitt, Parmigiani reachs the Switzerland that exclusive China acts as agent Boucheron of top class gem. Come one many year, development of business of boast Lai luxury is swift and violent. Show up to the metaphase outstanding achievement September 30, its turnover amounts to 465 million HK dollar, was last year double of the corresponding period. Develop flourishingly as Chinese economy, domestic middle class and rich crowd appear to the demand of luxury erupt the gender grows. Boast Lai depends on the commercial pattern of the affinity with global luxury supplier, innovation and good management, show itself in luxury agent.

It is reported, chinese larch is recommended, boast Lai lot left the whole world Duclot of business of top class brew and Petrus (Bai Cui) Chinese dealership. French old brand is familial Duclot not only have the whole world the most expensive Petrus of the costliest red wine brand, and whole world of place of business of much wine of Er of before having 100 wave restrains the sales volume of 20% . On December 13, boast Lai announces to build close partner to concern with DUCLOT. Tang Qili of chairman of boast Lai group builds the bridge to express to be thanked heartily to the pull wires of Chinese larch, say the collaboration with Duclot is strategical to boasting Lai is had meaning, will farther rich group the series of top class luxury.

In addition, boast Lai still announces acting France recently Boucheron of brand of top class gem, this mark is worn include watch of top class car, wrist and gem and wine inside the group develops politic oneself to enter phase receiving an official, kingdom of boast Lai luxury is shaping stage by stage, this second it is second expression driving metaphase outstanding achievement is group business the achievement of successful transition, also state the group holds inland adequately already to consume the market gradually the opportunity that hasten maturity brings, for future development lays next solid foundations.

Network address of Chinese larch China: Http://www.sequoiacap.com.cn/

Network address of boast Lai group: Http://www.hk970.com/sc/

Agent of luxury of Chinese larch investment boasts Lai group Sparkle Roll

boast · Chinese · group · Lai · luxury

A few days ago, transmit a message from Swiss Basel, TTF gem will suffer invite garrison horological gem exhibited Swiss Basel international 2010 2 houses. Afterwards made Chinese head home this year in March and garrison exclusively Swiss Basel is horological after gem exhibits the high-end gem brand of 3 houses, mere a year of time, the course that TTF took brand of numerous international high end a few years, this is the honor of TTF, also be the historical event that Chinese gem bound has revolutionary sense. Basel: Of world costly brand build up the ground

Basel world horological gem is exhibited is the famousest gem mixes the whole world horological reveal meeting, acting it every year to regard the whole world as top class luxury it is important that concentration reveals the first scenic part, all the time since get the attention of world top class brand.

As we have learned, horological gem exhibited Swiss Basel international 2010 2 houses ginseng postpones business besides river poem Denton, labor person, Zhi cypress is expressed outside waiting for a top class wrist to express a brand, with Harry Winston, Bvlgari, Cartier, Tiffany&Co. Wait for the international gem brand that is a delegate to have attend.

Vice-chairman of Chinese gold association holds secretary-general Zhang Bingna concurrently to introduce, basel is gem and the highest grand meeting that wrist expresses gem bound, going up somehow say, here led the whole world the tide of gem, horological course of study not only, also revealed current industry world to go up most the design concept of halfback. Each are big world renown brand gathers hereat, besides reveal outside be being tasted newly, more important depend on the communication between each other. TTF can suffer as delegate of Chinese jewelry company today invite attend this grand meeting, it is the one big breakthrough of Chinese jewelry industry, when this breakthrough breaks through 110 meters of hurdle race like Liu Xiang in that way the meaning meaningfuls, the course of study in the past person gem of the China in view is with the design long, basel 2 houses rule for core with the design standard examine and verify garrisons the enterprise inside the house, of Chinese company garrison the practice that became surveyor‘s pole sex undoubtedly, objective reaction gave the tremendous progress that place of Chinese jewelry industry obtains, this also is Chinese jewelry industry person the result that tries hard all the time.

TTF suffers invite be stationed in 2 houses: Surprizing, but outside unexpectedlying

Enter 2 houses from 3 houses, to gem brand, it is the bank that has crossed not easily together. For this one pace, shi Hualuo world surprised to ever tried hard 20 years fully. TTF is in the portion was entered in March 2009 be stationed in Basel, this already was a legend of Chinese gem, but invite to lying between a year to be able to suffer only enter 2 houses, although have,Wu Feng China expresses to nod a surprise, but do not feel accident.

Wu Feng China looks, chinese jewelry company falls in the guidance of advanced concept, obtained great progress. In recent years, chinese gem person is satisfied at the position that is acting labour merely no longer, through introducing the design staff of advanced technology and high quality, begin to send force to make his gem brand, drive Chinese gem to stride a brand-new step.

Occupy Wu Feng China to introduce, at the beginning of TTF holds water, inspect ego intellectual property to be company lifeblood, the hope can make the brand of gem of international high end that gives China. For this, company the whole line recommends foreign advanced skill, realized industrial technology to upgrade, drawing excellent design talented person while, more active Great Master of as numerous as the whole world design and artist spread out collaboration, pursuit product has international the China of wind model starts a design formerly, close hammer of the rose gold technology that its innovate independently, gem is enchased technology and microscopical suspension enchases the multinomial and outstanding technology such as craft, your TTF makes the brand of high-end gem stylist that is famous in the world, gem of alive bound designed a domain to hold quite high international position, so, represent 2 world houses of highest design level to can be being entered inside short time, he does not feel accident.

Chinese gem: Certainly will shuffles global luxury consumes pattern

Current, world luxury pattern is occurrent change, chinese market and enterprise become an indispensable force, arrived 2008 between 2009, in current luxury the big environment of worldwide be thwarted falls, chinese luxury consumes the market not only did not reduce, continue to increase by degrees with the speed of two digit word instead, pick the throne of runner-up. This is a challenge to gem bound, also be a kind of good luck.

Wu Feng China tells a reporter, europe is average every female has 23 headgear, japanese female has 12 headgear on average, and Chinese female has 2 on average only, potential of market of headgear of prospective China gem is tremendous. Wu Feng China says, china‘s so big market not should submissively lets foreign brand, should appear brand of native land international high end. Be in China at present inland, high-end market is controlled by foreign brand firmly, native land brand is adherence in low end on the market, and in high-end market is primary it is blank, chinese jewelry company should seize opportunity, fill this one blank.

Industry public figure thinks, the integral level of Chinese jewelry company is inferior, should found high-end brand difficulty very big, dan Wufeng China however not so think, he is certain the brand of gem of international high end in coming to China 10 years to be sure to arise.

Wu Feng China looks, financial crisis is a disaster, also be good luck. In financial crisis the influence falls, the top-ranking gem design that Chinese enterprise draws more Italy, Korea, France to wait and brand manage a talented person, promoted the standard of Chinese gem design and foreign country. Together with Chinese‘s laborious nature, a few have go quality jewelry company, will develop quickly expand, future is sure to change luxury consume pattern. Wu Feng China expresses, TTF is making high-end jewelry step down all the time on this road.

TTF Basel

brand · China · Chinese · gem · world

In financial crisis percussive 2009 year end, chinese larch begins to taste industry chip in in luxury, obtain Hong Kong to appear on the market group of company credit Lai the share of 14.89% , become the 2nd large stockholder thereby.

“We believe industry of Chinese future luxury still has tremendous progress, and the sale experience that boasts the group of Lai has nearly 20 years in gem and watch domain, we take a fancy to their channel and person arteries and veins. “ Zhang Saijian of president of Chinese larch capital expresses to our newspaper reporter.

Boast Chen Jiajie of secretary of Lai group board of directors discloses, “The means that this Chinese larch becomes a shareholder, include to be bought from 2 class market become a shareholder with the agreement two kinds.

Luxury consumes big country

Luxury is one of products that cycle fights least of all in economic crisis, why can be Chinese larch noted endowment such industry?

Although independent economist Xie Guozhong thinks Chinese economy is met,appear double bottom, meet namely again sole, but Chinese larch does not think so apparently.

“2009 luxury is to had gotten was affected first quarter, but begin from the 2nd quarter, rebound very apparent, those entrepreneur and next plute are not economic crisis to be consumed without money, is psychology anticipates only reduce and reduce consumption just, once get warm again after a cold spell is met,anabiosis very quickly. “ Zhang Saijian expresses.

The judgement of Chinese larch is, the economy that passes a government upsets a plan, chinese economy grows in what can appear a few years be stabilized continuously next, and fall in this kind setting, luxury industry also can have better progress.

By industry of survey of market of Asian area luxury one of the mainest companies advisory limited company of business affairs of albatross couplet course of study and whole world are the greatest one of companies of independent public relations limited company of adviser of Lord public relations releases “ 2009 China luxury reports “ show, half the number exceeds to suffer the person that visit in outback city (50.3% ) the consumptive behavior that thinks the price won‘t affect them, have more adjacent 9 into (89.3% ) suffer feedback of the person that visit to won‘t change consumptive preference because of economic environment addle, only about two consume ability self-distrust into what suffer the person that visit to represent pair of future one year.

And world luxury association (WLA) investigation shows, before at present world luxury is consumed 3 countries are Japan, China and United States respectively, among them, our country luxury is consumed with amount 8.6 billion dollar, whole world is had lead 25% banner United States to rank second place.

Zhang Saijian expresses, the prospective development as Chinese stock market and economy, more companies appear on the market, more entrepreneur strides plute estate, the development of luxury still has very large space.

Channel is king?

Zhang Saijian thinks, because its had developed a lot of years,Euramerican luxury industry is hit below the crisis is greatly quite, channel is in a lot of cities already very dispersive, once economy is stagnant,can drop very fast, but China is different, some luxury are in China the portion of 30% comes from an agent, this makes the effect of channel very big.

Chinese larch thinks to boast the administrative group of Lai has 20 years to manage flower emperor gem, Xie Ruilin, Davy the experience of the luxury such as path husband, have a lot of rich client data, and the ability of the support service that the group has is very valuable also.

“E.g. the boss of inn of a tea, he is not certainly very the person that knows tea, but his person arteries and veins and channel can those should buy bring into contact with the person of tea, such ability curry favor with, chinese market is about to capture the channel of ultimate consumer. “ the analysis says Zhang Saijian.

Current, boast luxurious car acts as agent to include benefit of Laosilaisi, guest, Lanbojini and Bujiadi below Lai group division, richard Mille of rare wrist watch, DeWitt, Parmigiani reachs the Switzerland that exclusive China acts as agent Boucheron of top class gem.

Come one many year, development of business of boast Lai luxury is swift and violent. Show up to the metaphase outstanding achievement September 30, 2009, its turnover amounts to 465 million HK dollar, was last year double of the corresponding period.

It is reported, chinese larch undertakes pull wires before investment, lot of help boast Lai left the whole world Duclot of business of top class brew and Petrus (Bai Cui) Chinese dealership. French old brand is familial Duclot not only have the whole world the most expensive Petrus of the costliest red wine brand, and whole world of place of business of much wine of Er of before having 100 wave restrains the sales volume of 20% . Additional, boast Lai announces to build close partner to concern with Duclot.

Tang Qili of chairman of boast Lai group thinks this will abound a group further the series of top class luxury.

In addition, boast Lai still announces acting France recently Boucheron of brand of top class gem, this mark is worn include watch of top class car, wrist and gem and wine inside the group develops politic oneself to enter phase receiving an official, entire product line of boast Lai luxury is shaping stage by stage.

Zhang Saijian discloses, “Choose these brands, must want to judge the size of its brand appeal, if upper reaches of a few brands compares concentration, overseas of Dan Jiqu path is more dispersive, and in China these channel can compare concentration, this is the result that channel and brand contend, if channel compares concentration, the brand can rely on channel quite; Be like gem, watch, the group is taking the sole agency, only the car is the area representative of obtained Beijing and Tianjin, even if such, 1/3 what the sale of the car also occupies the whole nation to be the same as brand sale. 1/3 what the sale of the car also occupies the whole nation to be the same as brand sale..

He thinks, future most of test management layer, it is to be in what whether can keep daily stable in operation to run, this is the key that decides prospective success or failure.

Luxury of Lai of Chinese larch boast

Chinese · group · Lai · larch · luxury

Drive Chinese ink

There is a Yu Lou in the Gu hill of the west lake, the country that person of its original owner is clear minor details learns Qu Yuan of Great Master Yu. Authority is newer to this name perhaps, nevertheless a lot of people had heard of his great-grandson, that famous Xingong learns a gentleman of Yu Ping uncle.

Before before long, a reader sends the picture of Chinese ink of a few pieces of vermilion, engrave on one ingot Chinese ink among them have “ the Chinese ink that Mr Qu Yuan writes a book “ . Folk collects an expert to raise saying, mr Qu Yuan is the great-grandfather Yu Qu garden of Yu Ping uncle. If Chinese ink of this ingot vermilion is Yu music garden really,had used, its collect value taller. But, raise thinking itself of Chinese ink of this ingot vermilion has many doubtful point.

Paper, Chinese ink, pen, inkstone, be Chinese tradition “ the four treasures of the study “ , in last few years, of archaic brush and inkstone collect increasingly hot, many curiosa give high price in auction market arsis. In appliance of this article room collect absorption, gu Mo also appears piece collect the phenomenon that warm up. 2007 Chinese fine heart “ Wen Fangqing charm — pen of Qing Daiyan Chinese ink imprints “ the auction is met on, one ingot appraised price is 150 thousand yuan Qing Qianlong “ drive makes the Mo Shi that chant “ Chinese ink falls with the high price of 1.28 million yuan of RMB mallet, and former is appraisal 400 thousand yuan Qing Qianlong “ does drive make a west lake colour of 10 scene poem? P Chinese ink (10 ingot) “ , it is to be patted to reach 4.48 million full-court is highest yuan to clinch a deal more. But, because high-quality goods is ancient the quantity living a life of Chinese ink is very little, want to receive one ingot curiosa in the market Gu Mo is quite not easy.

Gu Mo is collected warm up but Gu Mo is searched hard, gu Mo‘s fake is inevitable also, all sorts of methods that make a holiday also emerge in endlessly. Be being tasted as a result of Chinese ink is running stores, it is more difficult to save, but a few patterns that make Chinese ink can circulate however come down. Some counterfeit that appear on the market use these Gu Mo‘s moulds to undertake making just about, more true and false of the person that let collect not differentiate.

Raise thinking, this ingot on reader hand “ the Chinese ink that Mr Qu Yuan writes a book “ useful the suspicion that old pattern makes, just cannot be contemporary new copy or the old copy at that time certainly. In fact, last year a of Chinese fine heart small-sized auction is met on, the vermilion handwriting or painting with one almost same ingot is mixed other the Chinese ink with 4 different ingot bales auction, rise with 6000 yuan pat, clinch a deal finally with 6720 yuan price (contain the commission) of 12% . “The price that sends in order to rise namely actually falls mallet, only one buys the home to answer valence. From case pat valence and clinch a deal for valence, sell the home, buy the home and auction to just be done not have taste them really come look upon. Otherwise, only this ingot Chinese ink can pat Qu Yuan this price. “ raise saying, the origin on this ingot handwriting or painting that fine heart has auctioned and reader hand should be same point.

So, the place with not right what does Chinese ink of this ingot vermilion have after all? Above all, we observe this ingot Chinese ink carefully, its form makes the brand that is a rectangle, openly the reverse side has a character with two side, it is respectively “ Chun Zaitang “ , “ the Chinese ink that Mr Qu Yuan writes a book “ , “ badge city mustache dear make “ , “ light smoke of concentration of Ju Zhuang of Guang Xuding You Zhongchun “ . Raise explaining say, if these characters are put on a Hei Mo very normal, but appear on vermilion Chinese ink not right.

Original vermilion Chinese ink is in ancient time is not a kind of commonly used Chinese ink, its make law and utility differ somewhat with Hei Mo. Above all, vermilion Chinese ink is the Chinese ink of for use of an emperor at first most, diffuse gradually subsequently bookman of official as a result, but the article of writing brush dipped in red ink that the utility of vermilion Chinese ink depends on officialdoming only commonly approves the reciprocity of school of the period and the comma with bookman, with Zhu Sha Mo Zhushu shoulds not to often manage. If “ the Chinese ink that Mr Qu Yuan writes a book “ this word instead “ Mr Qu Yuan notes the Chinese ink of school “ appear fair and reasonable.

In addition, hei Mo is made have light smoke view, because Hei Mo is,through burning the means such as loose branch takes treatment of its black smoke to make, reason jumps over the smoke quality of a material of superstratum to had been jumped over, concentration light smoke is the Hei Mo that shows quality is good. And vermilion Chinese ink is to pass a kind of mineral abrade treatment that makes mercurochrome to make, do not have light cigarette this working procedure, say naturally without light smoke.

Nevertheless, raise saying to carry a picture only, cannot decide this ingot Chinese ink is new handwriting or painting or Gu Mo, also may be clear generation the craftsman at that time is made intentionally. In addition, itself of vermilion Chinese ink also has true and false, if be the vermilion Chinese ink that ancient legal system makes its heft ought to very heavy, these need to undertake judging through seeing in kind.

Collect Gu Mo

Chinese · ingot · ink · Mo · vermilion